Lancaster Massage Therapy
At Evolving Media & Design, we’re fortunate to have amazing clients who’ve entrusted their service to us for more than a decade.
In November 2011, Laurie contacted us to help her produce a marketing campaign for her new massage therapy clinic on Main Street in Lancaster, Ontario. The rooms were under construction then, and much work needed completing before opening to potential clients.
Our Assignment
- To introduce Lancaster Massage Therapy to the community of Lancaster, Ontario, under Laurie’s ownership,
- To register the domain name lancastermassagetherapy.com,
- To set up hosting services at EvolvingMedia.com,
- To help with writing promotional content for the website and rack cards,
- To photograph the Lancaster Massage Therapy,
- To design a simple website that showcases what Lancaster Massage Therapy can offer,
- To design and print business cards and rack cards for the business.
What was involved
Our challenge to open the market and attract new clients to Lancaster Massage Therapy by:- Designing and developing the Brand for the business,
- Writing promotional text throughout the site,
- Taking professional photos that highlight key assets of the company,
- Create a reason, a purpose for potential clients to visit the site and book an appointment for a massage,
- To project a professional, refined image that reflects their expertise in the industry,
- To differentiate Lancaster Massage Therapy from existing competition.
Introducing Laurie Harnden, BA, RMT.
Laurie is a registered massage therapist with years of experience, providing a tranquil setting where clients can regain their balance and health. Laurie brings a wealth of life experience to her massage practice as a Registered Massage Therapist with the College of Massage Therapist’s Association of Ontario (CMTO) and Registered Massage Therapist’s Association of Ontario (RMTAO).
Laurie works with teens, new mothers, sports enthusiasts, professionals, men, women and seniors, who value the benefits of therapeutic massage and make it an essential part of their health maintenance ritual.
Registered massage therapy benefits people of all ages with conditions such as muscle tension, pain, headaches, stress, anxiety, depression, strains and sprains, and so much more.
At Lancaster Massage Therapy, we provide massage services such as relaxation, deep tissue, hot stone, thermal palms, bamboo fusion, and pregnancy massage.
What is Deep Tissue Massage
Deep Tissue Massage focuses on realigning deeper layers of muscle and connective tissue.
It is especially helpful for chronic pain and contracted areas such as: your neck and lower back, postural problems, limited mobility, repetitive strain injury such as carpal tunnel, sciatica, piriformis syndrome and fibromyalgia.
Some of the techniques are similar to Swedish Massage but the movement is slower and pressure is deeper and concentrated on areas of tension and pain.
Introducing Ear Candling
This year, Laurie is introducing a new gentle relaxing treatment that eliminates excess ear wax—Ear Candling. A safe and simple procedure.
Benefits are: removes excess ear wax, relieves pressure inside the ear and helps fight infections. Some people find it improves hearing, balance and eliminates itching in the ear.
