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Evolving Media Chronicles

For more than three decades I have helped entrepreneurs, businesses, governments, and organizations turn ideas into results that last. In this magazine I look back at selected projects—showing the creative decisions and practical problem-solving behind them—while also addressing the real challenges businesses face right now.

I work alone, so every project is handled directly by me. When a client and I collaborate closely, as we did on the new Glengarry Traditions e-commerce site, that partnership becomes the working team. The same approach applied to the recent launch of htdesouza.com and to the ongoing support of long-term clients across Eastern Ontario and beyond.

I draw on a long track record, stay current with what actually works, and keep my focus on clear, usable outcomes. If you are looking for straightforward thinking and proven approaches that can support your own growth, the pages ahead are a good place to start.

Articles by Jeff Poissant, RGD
Senior Creative Director and Media Specialist

Evolving Media Chronicles
2026 – Practical Notes from the Studio

The 2026 edition of Evolving Media Chronicles continues the direction I set with the 2025 relaunch: clear observations, real client work, and ideas you can put to use.

This issue covers the trends that matter now—video as a core communication tool, the practical limits and useful applications of AI, and the steady need to defend against phishing and scams. You will also find pointed questions meant to sharpen decision-making, case studies drawn from Eastern Ontario and further afield, and a few personal notes on creativity, the role of nature, and building something that endures.

Recent studio work includes the full e-commerce build for Glengarry Traditions (glengarrytraditions.ca), the launch of htdesouza.com for local author Henri T. De Souza, the migration of client accounts to a new Canadian Managed VPS environment for greater flexibility and security, the introduction of the Client Care Portal, and the expansion of services to include drone photography and video. These changes sit alongside the same hands-on approach that has supported client projects for over thirty years.

Whether you run a business, lead a non-profit, or work in a creative role, the aim is simple: give you useful perspective, behind-the-scenes context, and practical approaches that help a brand stand out, convert interest into action, and perform in a video-first world.

Download the full 2026 edition and join the readers who use these insights to sharpen their own media and marketing efforts.

Subscribe at evolvingmedia.com for future issues, additional notes, and the monthly e-newsletter.

Written and produced by Jeff Poissant, RGD.

Evolving Media Chronicles 2015 by Jeff Poissant, RGD.

2015

One of my earlier publications in 2015 as I was experimenting with various formats, some square, some version 6x9 inches, until I settled on a traditional sized magazine offering more flexibility and enhanced content potential.

Evolving Media Chronicles 2019 by Jeff Poissant, RGD.

2019

Evolving Media Chronicles is published annually and made available through the website, a reflection of projects, business content, and insights. This publication proved to be our last edit for sometime as we were forced to close during the Covid Pandemic.

Evolving Media Chronicles 2025 by Jeff Poissant, RGD.

2025

Evolving Media Chronicles made its return debut in late winter of 2025, along with an electronic version, an e-newsletter first published in July, that I submit more frequently.

Articles and case studies written by Jeff Poissant, RGD.
Colonnade Security Inc

Colonnade Security Inc

    CollaborationA valued client since 2006, I’ve partnered closely with Carl Waddell and the Colonnade Security Inc. team since the company’s founding, sharing a vision to build, update, and manage a…
    See the Results
    Henri T. De Souza

    Henri T. De Souza

      Case study by Jeff Poissant, RGD: Narrative-driven boutique website design, custom 3D book bundle renders, portrait retouching, and Canadian VPS hosting for author Henri T. De Souza.
      See the Results
      Glengarry Traditions

      Glengarry Traditions

        Aliments Desautels Foods Inc. A federally inspected, HACCP-accredited meat processing facility in Eastern Ontario, proudly listed with the Canadian Food Inspection Agency (CFIA). Since 2017, Evolving Media has partnered with…
        See the Results
        Desautels Foods

        Desautels Foods

          Aliments Desautels Foods Inc. A federally inspected, HACCP-accredited meat processing facility in Eastern Ontario, proudly listed with the Canadian Food Inspection Agency (CFIA). Since 2017, Evolving Media has partnered with…
          See the Results
          ICCEES 2020 World Congress logo

          ICCEES 2020 World Congress logo

            In late 2018, I was commissioned to craft the official logo for the ICCEES 2020 World Congress at Concordia University in Montréal. Drawing direct inspiration—with full written permission—from Anthony Howe’s…
            See the Results
            Biosafety Guidelines

            Biosafety Guidelines

              Created a striking, full-bleed wrap-around cover featuring a dynamic microscopic texture overlay, bold containment-level icons, and perfectly balanced bilingual (and later trilingual) titling. The final design achieved a rare blend…
              See the Results
              Cameron Highlanders Of Ottawa

              Cameron Highlanders Of Ottawa

                Worked hand-in-hand with regimental leadership and Museum Curator Dr. Kenneth Reynolds to define recruitment goals, showcase 150+ years of proud history, and promote the public museum in one cohesive campaign.
                See the Results
                DND Orders Decorations and Medals

                DND Orders Decorations and Medals

                  Jeff Poissant personally photographed over 70 % of the pieces (front and back) in-studio under controlled museum-grade lighting. For geographically distant or ultra-sensitive items, we coordinated with unit photographers across…
                  See the Results

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                  Evolving Media & Design Inc., is a proudly Canadian company located in Eastern Ontario. Illustration by Jeff Poissant.